Advanced Search

Journal Navigation

Journal Home

Subscriptions

Archive

Contact Us

Table of Contents

The Diabetes Educator

Click here to sign up for SAGE Journal Email Alerts today!

Sign In to gain access to subscriptions and/or personal tools.
Research on Aging
This Article
Right arrow Full Text (PDF)
Right arrow References
Right arrow Alert me when this article is cited
Right arrow Alert me if a correction is posted
Services
Right arrow Email this article to a friend
Right arrow Similar articles in this journal
Right arrow Alert me to new issues of the journal
Right arrow Add to Saved Citations
Right arrow Download to citation manager
Right arrowRequest Permissions
Right arrow Request Reprints
Right arrow Add to My Marked Citations
Citing Articles
Right arrow Citing Articles via HighWire
Right arrow Citing Articles via Google Scholar
Right arrow Citing Articles via Scopus
Google Scholar
Right arrow Articles by Greenberg, B. S.
Right arrow Articles by Atkin, C. K.
Right arrow Search for Related Content
Social Bookmarking
Add to CiteULike   Add to Complore   Add to Connotea   Add to Del.icio.us   Add to Digg   Add to Reddit   Add to Technorati   Add to Twitter  
What's this?

The Portrayal of the Aging

Trends on Commercial Television

Bradley S. Greenberg

Michigan State University

Felipe Korzenny

Michigan State University

Charles K. Atkin

Michigan State University

This study assesses the frequency, attributes, and manifest social behaviors of the elderly on network fictional television series in 1975, 1976, and 1977. The content analysis shows that the aging represent a small and decreasing proportion of all television characters, with a decline from 4% to 2% across the three seasons studied. Elderly characters appear disproportionately in situation comedies; compared to other age groups, the aging are more likely to be male and lower class, and less likely to break the law. The elderly tend to be low in physical aggression but high in verbal abusiveness. The implications of these depictions for social learning by both young and old viewers are discussed.

Research on Aging, Vol. 1, No. 3, 319-334 (1979)
DOI: 10.1177/016402757913003
Add to CiteULike CiteULike   Add to Complore Complore   Add to Connotea Connotea   Add to Del.icio.us Del.icio.us   Add to Digg Digg   Add to Reddit Reddit   Add to Technorati Technorati   Add to Twitter Twitter    What's this?


This article has been cited by other articles:


Home page
 Communication ResearchHome page
M.-L. MARES and J. CANTOR
Elderly Viewers' Responses to Televised Portrayals of Old Age: Empathy and Mood Management Versus Social Comparison
Communication Research, August 1, 1992; 19(4): 459 - 478.
[Abstract]

Home page
 Journal of Black StudiesHome page
R. Abelman
A Comparison of Black and White Families as Portrayed On Religious and Secular Television Programs
Journal of Black Studies, September 1, 1989; 20(1): 60 - 79.
[PDF]